Wednesday, September 8, 2010

MTS Deployed Elitecore’s EliteAAA for its CDMA High Speed Data Network

Elitecore Technologies the leading provider of Telecom Software (BSS & Core Network Session Control Software) has rolled out MTS Wireless broadband service over CDMA Network on Elitecore Platform.

Elitecore has supplied its EliteAAA to support 12 million subscribers in a Centralized SPR (Subscriber Profile Repository) for prepaid/postpaid with Geo- Redundant deployment architecture. This has greatly reduced Capex and Opex for MTS

“MTS experiences a significant potential for High Speed Data Services in India, hence offering High Speed Data services to our customers in more than 80 towns in India at affordable price and seeing a huge growth in our subscriber base. We have selected Elitecore’s EliteAAA for its robustness and scalability to support large subscriber base and are very satisfied with the support extended by Elitecore’s team during deployment and operations of the AAA solution in our data network” says Jens Kirchner, Chief Technical Officer, MTS.

“MTS is among the fastest growing operator in the country, Our EliteAAA is robust and scalable to handle growing data traffic. It offers carrier grade reliability, security, scalability and flexibility needed for 3G/4G Networks.” says Dhaval Vora AVP Presales & Solution Group.

EliteAAA is a ubiquitous AAA supporting voice, video and data services and VAS applications. EliteAAA is compliant to 3GPP2 standards. EliteAAA authenticates subscribers at the packet data level which enables MTS provide differentiated services to Internet users and mobile subscribers and is integrated with BREW Gateway, WAP Gateway, IN platform and PDSN.

Sunday, September 5, 2010

Role of Policy Manager (PCRF) for Next Generation Data Services

With the mobile data growing at 70% in India , wireless data over 3G promises a high growth segment for the mobile operators. There is a strong need for the operators to manage subscriber experience to ensure optimum service and performance.

3G promises higher bandwidth and speeds much faster than its predecessor 2.5G, while Operators offer new services such as video streaming, net browsing at much higher pace. The attractive service plans with low rentals and promotional charges will ensure uptake.

Many industry experts foresee issues like Bill Shock to be one of the concerns for the operators, as it has been the case in developed markets like US & Europe. Bill shock in layman terms means negative reaction a subscriber can experience if their mobile phone bill has unexpected charges. Such as if a user grossly overused their data applications without being aware of it.

But if we see it from the perspective of Indian market, the Indian users are very conscious of their usage- for eg I am have been using a smartphone on 2.5 G network for over a year now and each time I view a page I am notified of the volume of data I am about to download, this helps me keep check on my usage- I have never got a Bill SHOCK. It is a good add on offering to enable the subscriber be more aware of its use.

The more relevant PCRF use cases for the Indian mobile data market are Fair Access Policy, Fair bandwidth usage for Social Networking through smart devices and ensuring QoS for subscribers. The operators need to ensure a seamless QoS experience for 3G subscribers with cost effective pricing to match upto the threat of Wifi connection, in which single connection can be used by many.

Policy management plays a critical role in balancing the demands on network resources with Subscribers using different applications having different bandwidth requirements. Policy management solution ensures QoS deliverability for enhanced end user experience and Fair bandwidth consumption through real time policy management to enforce usage based caps.